top of page
.png)
Email Outreach


The Reply Rate Trap: What 9 Industries Really Teach You About Finding a Deal
A business can have phenomenal margins. Recurring revenue. Insane retention. All the things the gurus obsess over. But if the owner isn’t interested or isn’t reachable, it doesn’t matter.

Christi Loucks
Nov 20, 20253 min read


Why "Not Now" Is Better Than You Think
“Not now" is one of the most valuable responses you can get because it means the owner is considering transition. They're just not ready yet. The question is whether you'll be the person they call when they are ready.

Christi Loucks
Nov 7, 20256 min read


Email Deliverability: The Challenge That Makes or Breaks Your Outreach
Email deliverability is the hidden force behind every successful proprietary search. You can write the perfect message, but if it lands in spam, owners never see it. Small business owners already face more than 120 solicitations a day, which means your outreach only works if your setup is airtight. One of our clients came to us for this reason alone — they weren’t struggling with messaging, they just couldn’t reach inboxes. Once we fixed their deliverability, conversations st

Christi Loucks
Aug 13, 20254 min read
.png)
DealBuff
Social
bottom of page